How combining consumer insights with specific formulation expertise can help manufacturers bring user-friendly magnesium supplements to market
More than 50% of people in the US and Germany have difficulties swallowing tablets or capsules. Manufacturers that leverage such insights to drive product development are more likely to meet the needs of modern consumers. Magnesium supplementation is one area that would benefit from the introduction of user-friendly dosage forms, especially as modern diets often lack this important element. In this new article published in Nutraceutical Business Review (Vol. 8 Issue 4. 2021) and Manufacturing Chemist, experts Dr Martin Koeberle and Dr Verena Garsuch explore:
- The need for user-friendly magnesium supplements
- How the selection of different magnesium salts can impact factors like cost, taste, solubility and particle size
- Why specific granulation technologies are needed to deliver a high-quality product
- The importance of specialist coating methods for developing extended-release formulations