How Advances in Pharmaceutical Packaging Are Better Meeting Patients’ Needs

User-friendly packaging is building brand loyalty and adding value in the marketplace by better meeting modern consumers’ expectations (article featured in DRUG DEVELOPMENT & DELIVERY)

When developing oral dosage forms that are convenient to take and meet individuals’ needs, it’s not just the formulations themselves that must be user-friendly. Product packaging must also enable the product to be easily incorporated into patients and consumers’ daily lives.

In this article featured in Drug Development & Delivery, Dr Detlev Haack (Director of Research & Development) and Dr Martin Koeberle (Head of Analytical Development & Stability Testing) look at the innovations in user-friendly packaging design, materials, and technologies that are enabling developers to better meet consumers’ needs. Read the article to learn:

  • The best packaging options for user-friendly dosage forms
  • The key packaging design elements to consider when developing products for older patients
  • How developers can use packaging to meet consumer demand for convenience and choice
  • How use of the latest packaging innovations can add value to products and differentiate brands in the marketplace

(Article published in Drug Development & Delivery, September 2017 Vol 17 No 6)

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